Are You Adding Your Social Media Links on All Your Promotional Products?
Printing and Promoting Your Social Media Links on Your Promotional Products Will Keep It Front and Center
Austin, Texas: One of the most common concerns for my clients is getting their social media sites better promoted.
Most complain that they are not getting enough traffic compared to the time they spent promoting their Twitter, Instagram, Pinterest, Facebook and other social media accounts.
When I stop to evaluate their advertising , marketing and promotions, it usually is very clear: they are not promoting their social media accounts in all forms of communication.
I suggest using your social media accounts consistently in all media: print ads, email signature lines, business cards and even on your promotional products.
I tend to question every promotional product order that we get that does not include a link to at least one social media site.
Heck, even the NBA is including their Twitter handle on all game balls–as it gets noticed and drives traffic.
Start putting your Twitter handle on your promotional products and all other forms of marketing.
And be consistent in promoting them.
Cross promote your social media sites with promotional products and other forms of marketing.
Don’t view social media as a stand alone marketing venue.
If you do not promote those sites, how do you expect to draw attention to them?
Keep your social media links front and center in all communications and watch your traffic increase.
Happy Promoting!
